Jamba Juice Company

Franchise Concept: Healthy Fruit Smoothies
Actively seeking Franchisee's in: All US Regions, Canada, Worldwide

Jamba Juice Franchise Opportunity

It all started in 1990 in the town of San Luis Obispo on the beautiful California coast. Known as the Juice Club, its team of founders consisted of Kirk Perron, Linda Ozawa Olds, Kevin Peters and Joe Vergara. All of them were regular health nuts, deeply committed to delivering good flavor and good nutrition together in a refreshing fruit blend.

Now, for just about 15 years, the delicious smoothies sold by the Jamba Juice refreshment chain have caused a wave of delight among customers all over. Yet while their flavors are obviously delicious, varied and packed with real fruit, Jamba Juice markets to a particularly health conscious crowd by talking up all of the nutritious benefits that can be derived from drinking these smoothies. While certain drinks focus more on the antioxidants, others highlight their high potassium and low sodium content - or some other combination of life-enhancing ingredients involving minerals, vitamins, amino acids and even specific kinds of healthy fats. At many chains customers are offers free boosters of their choice that enhance either the Echinacea content, the level of calcium in the drink or anything from a long list of other possible options. The secret to Jamba Juice\'s success here is the combination of bright colors with the relentless declarations of the intense healthiness of everything about the place - and the customers\' choice of which nutrients to ingest. Upon taking in the sweet and refreshing smoothie, customers are made to feel not only satisfied by the drink itself, but also as if they are taking in a powerful, life-supporting concoction.

It\'s a good scheme, and it is a large part of why Jamba Juice chains are so successful today. Indeed, now is the time for an ambitious entrepreneur to look into a franchise relationship with the Jamba Juice Company. In addition to offering the development of a multi-unit project in any of a number of specified areas, Jamba Juice is eager to hear from qualified individuals who are interested in opening up in non-traditional locations (that is, in commercial centers such as malls, colleges and airports). On top of this, there is an international presence that Jamba Juice is interested in developing in the near future, and seeks affiliation with compatible companies to help get the process underway.

For prospective franchisees who are interested in owning multiple Jamba Juice locations, requirements include having previous experience in running a group of food service or retail stores numbering anywhere from 40 to 75. In addition, the franchisee applicant must show that he or she has been able to build up and develop this number of retail or food service stores within a period of five to seven years. Obviously, since the company is seeking individuals who are committed to creating this number of Jamba Juice locations, applicants must have sufficient capital to develop all of these.

The requirements for non-traditional sites are much less stringent. Nevertheless, the Jamba Juice Company asks that licensee applicants for this type of arrangement be able to manage high volume sales as well as demonstrate a good track record of similar types of business management. In addition, it is necessary that the licensee be able to work with a national brand.

Franchise Information

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